What ad budget do I need to start?

For lead generation in Malaysia we usually recommend a minimum of RM3,000 monthly media spend to gather data fast enough to optimise.

Is management fee separate from ad spend?

Yes. Media spend goes directly to Google or Meta from your own account, and our management fee is billed separately.

Who owns the ad accounts?

You do. We work inside your accounts so history, audiences and data stay with you if we ever part ways.

How soon will I see leads?

Usually within the first week of launch. The first 30 days are about gathering data; months two and three are where cost per lead improves.

Do you handle TikTok Ads too?

Yes, TikTok and LinkedIn campaigns are available and are often paired with our social media service.

grow

Google Ads & Meta Ads

Paid campaigns judged on cost per qualified lead and return on ad spend — with tracking clean enough that the numbers can be trusted.

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What's included

Everything in the scope, from day one

Account & tracking setup

Conversion tracking, GA4, pixels and server-side events configured properly.

Campaign strategy

Channel mix, budget split and funnel stages mapped to your sales cycle.

Creative & copy

Ad copy, static creative and short-form video variants built for testing.

Landing pages

Dedicated, fast landing pages so traffic converts instead of bouncing.

Ongoing optimisation

Weekly bid, audience, placement and creative testing against CPL targets.

Transparent reporting

Spend, leads, cost per lead and ROAS in a dashboard you can open any time.

Who it's for

Built for teams in these situations

Lead-generation businesses

Property, education, healthcare, automotive and professional services.

E-commerce brands

Stores scaling revenue with Shopping, Advantage+ and retargeting.

Launches & promotions

Businesses needing fast, controlled reach for an event, opening or campaign.

How we deliver

Our process for this service

Audit & goal setting

Existing accounts reviewed, target CPL or ROAS agreed up front.

Tracking implementation

Conversions, offline imports and attribution fixed before spending.

Build & launch

Campaign structure, audiences, creative sets and landing pages go live.

Test & optimise

Structured weekly testing of creative, audience and bidding.

Scale

Increase budget only on proven segments, with reporting every month.

What you get

Deliverables checklist

Every item below is written into your proposal, so there is no ambiguity about what lands on handover day.

Fully configured Google and Meta ad accounts

Conversion tracking and GA4 integration

Campaign structure with audiences and creative sets

Ad copy and creative production

Dedicated landing page (where scoped)

Live performance dashboard

Monthly performance report and strategy call

Related work

Case studies in this space

View full portfolio

Property

Aurora Property Group

Lead Generation

Scope, screens and results are broken down in our portfolio.

Automotive

Titan Autoworks

Web + Ads

Scope, screens and results are broken down in our portfolio.

Fitness

Cyber Fit Studio

Social + Ads

Scope, screens and results are broken down in our portfolio.

FAQ

Questions we get asked

Still unsure about scope or budget? A 20-minute call usually settles it.

Ready to Rank Up Your Business?

Tell us what you need built, grown or fixed. We'll send you a formal proposal within 2 working days.

011 1305 7019 · hello@rankupdigital.com.my

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